Category: ‘Trends’

Malcolm Gladwell on TEDTalks

Monday, February 22nd, 2010

I do apologise for the momentary lapse in blogs, but I’ve been extremely busy see, and so while I get my affairs in order, here is an oldie but a goodie.  When I first saw Malcolm Gladwell I couldn’t believe my eyes.  What an impressive fro!!

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Marketing & Media Ecosystem 2010 Study

Wednesday, January 6th, 2010

Marketing & Media Ecosystem 2010, identifies the priorities, capabilities and partnerships required across the marketer – agency – media value chain to optimize now and prepare for the future. The first cross-industry partnership of its kind, MME 2010 is a joint study between the ANA (Association of National Advertisers), IAB (Interactive Advertising Bureau), AAAA (American Association of Advertising Agencies), and management consulting firm Booz & Company.

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